Blueberry Market Trends and Implications for Growers

Web AdminBerries, Florida

By Kimberly L. Morgan The U.S. commercial blueberry industry value of utilized production was $933 million in 2020. An unchanging trend since 1970, the U.S. consumer continues to eat less than 40% of the federal dietary guidelines of fruits and vegetables [U.S. Department of Agriculture (USDA), 2021] and only 12% meet fruit intake requirements (Seung Hee Lee-Kwan et al., 2017). …